Misleading and Deceptive Identities Policy

Overview

Effective September 6, 2026

You may not run an account that presents itself as a person, group, or organization it is not. That covers a profile built from somebody else's name, picture, or affiliation, put together so that readers take the account for them. You are not required to use your own name or your own photograph here, and going without either one breaks nothing. What is prohibited is wearing somebody else's.

Nothing is screened before it is posted. No software compares profiles or checks anybody's name against anything, and nobody looks through the accounts of people nobody has reported, so a report is how this reaches us. A person reads every report, and we review reports within 24 hours of receiving them.

What Constitutes a Violation of This Policy?

Impersonation is running an account that presents itself as an existing person, group, or organization that it is not. What decides it is what the account shows: their name, their photograph, their logo, a stated affiliation they never gave, or posts written as though they wrote them, with nothing on the account saying otherwise. Deceptive identities are the same thing pointed at a person who does not exist: someone else's photograph, or a generated face, presented as your own, together with claims of affiliation that are not true. Both are prohibited here.

This rule turns on what the account puts in front of a reader, because that is the part a person reading a report can see for themselves. A name shared with somebody famous is not impersonation. A photograph that is not of you is not impersonation on its own either. What breaks this policy is an account assembled so that it reads as a particular person or organization it is not.

What Does Not Constitute a Violation of This Policy?

Pseudonymous accounts are permitted. You do not have to put your real name or your own face on your profile, and you do not have to give a reason for that. Some of what is written here is written about a family, and the person writing it needs a name their family will not recognize in order to write it at all. That is allowed, and it is not a deceptive identity: a name that hides you is not a name that claims to be somebody else.

Accounts on Goodbye App may have similar names or similar pictures. Two accounts sharing a name and nothing else do not break this policy. Names are not owned here, and a common one is not a claim on anybody.

Writing on behalf of someone who has died does not break this policy either. If you are answering, closing, or keeping an account for a person who is gone, say who you are when you write, and that is enough. Signing your own name under theirs is the opposite of what this policy is about.

Nor does writing in another person's voice, where a reader can see that is what you are doing. A letter written as your mother might have written it, and given to your children as that, is a thing people have always done, and this policy is not aimed at it.

A parody, fan, or commentary account is permitted where the account itself says so:

  • Account name: The account name should be distinct and clearly indicate that the account is not associated with the individual, group, or organization portrayed in the profile. Users can do this by incorporating terms such as "parody," "fake," "fan," or "commentary" in the account name. These terms should be easily understandable to any audience and should not be contradicted by using terms like "official" or similar affiliation terminology.
  • Biography: The biography of the account should explicitly state that it is not affiliated with the subject depicted in the profile. This can be achieved by including phrases such as "not affiliated with," "parody," "fake," "fan," or "commentary" in the biography. The language used should be clear and understandable to all users, so that nobody is left in doubt about the account's true affiliation or purpose.

An account that does both of those is not impersonating anyone. An account that carries a person's name and face and says nothing of the kind is what this policy prohibits.

Who can report violations of this policy?

Any user with a Goodbye App account has the ability to report potential violations of this policy.

In-app and Desktop

You can report content for review in-app and desktop as follows:

  1. Select Report Account from the icon:
  2. Select "Impersonation".
  3. Submit your report.

Consequences of Policy Violations:

When you violate this policy, the penalty depends on various factors, including the severity of the violation and your past record of rule infractions.

Profile modifications:

  • Where a report shows a profile reading as somebody it is not, we may write to you and ask you to change it. We can also remove the part that does it: the profile image and header go back to the default, and a name, biography, quote or location can be cleared off the account. That is recorded against the account, and you are told when it happens, in the app and at the email address on the account. Carrying on after that may result in the account being locked for a time or suspended.

Permanent suspension:

  • Where a report shows impersonation or a deceptive identity, the account may be suspended, and that can happen on the first report a person reads. We do not ask anyone to send us a passport, a driver's license, or any other identity document, and there is no place on this service to upload one. Our own private information policy names identity documents as the kind of thing that should not be put where strangers can read them, and that applies to us as much as to anyone. If your account has been suspended and you believe it was wrong, appeal it, and a person will read the appeal.

What this policy is for: people write here to be recognized by the few people they are writing to. An account wearing somebody else's name and face gets in the way of that. Nothing is screened before it is posted, so if you see it here, report it, and a person will read the report.